brand defining

August 18, 2018

Portraits of Grace Cutler, an Authentic Brand

Authenticity, compassion, Focus, fun, balance, equality, leadership, positive role model, free spirited. These are just some of the attributes that we came up with for Grace Cutler when defining her brand. An Authentic Brand Once a theme is developed during the defining of a brand the overall goal is to capture the persona of that brand. In this way people associate those primary characteristics when they see the persons face and/or hear or think of […]
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